Six interesting Instagram Statistics

  • 23rd October 201323/10/13
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For anyone that isn’t familiar with, or doesn’t use Instagram at all, there is no better way to describe it than in their own words:

“Instagram is a fast, beautiful and fun way to share your life with friends and family. 

Take a picture or video, choose a filter to transform its look and feel, then post to Instagram — it’s that easy. You can even share to Facebook, Twitter, Tumblr and more. It’s a new way to see the world.

Oh yeah, did we mention it’s free?” (quote from

So here are six facts that you might not know about Instagram:

  • Instagram has only been around for three years but has already seen 16 billion photos shared.
  • When Facebook bought Instagram for $715m the phone app only had 13 employees.
  • 8,500 photos are shared on average every second on Instagram.  That means that if it takes you two minutes to read this blog post, by the time you have finished another million photos will have been shared!
  • There is an incredible amount of interaction on Instagram with 1,000 comments made every second.
  • The average user spends 257 minutes on Instagram per month – that’s more than an hour a week.
  • When Instagram introduced video the take up was large and quick; five million videos were added within 24 hours.
  • If you would like to discuss if Instagram could be used by your business please give us a call on INSERT or email

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