The benefits of a hashtag in figures

  • 21st October 201321/10/13
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A hashtag can extend your reach and engagement.  Here are just a few statistics about how they can aid the performance of your Twitter account:

  • 24% of tweets measured in a survey contained at least one hashtag
  • Tweets with one or two hashtags had increased levels of engagement by 21%
  • Don’t get carried away and fill your tweets with hashtags – those with more than two had lower levels of engagement by 17%
  • Think about when you are tweeting; those visiting Twitter from their mobile are a staggering 181% more likely to be on Twitter during their commute to work

For more information about how we can help and train you on Twitter please give us a call or email

*Figures from

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