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Impressive Instagram facts

  • 2nd October 20172/10/17
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In the time that you will have read this article, on average over 72,000 photos will have been uploaded to Instagram – that’s 52,000,000 per day! Most of us will be highly aware that we now live in a much more digital, and visual age, but some of the below facts might still surprise you!

• Instagram has more than 700 million monthly active users
• 400 million people use Instagram on a daily basis
• 20% of Internet users use Instagram
• 90% of Instagram users are younger than 35
• 95 million photos are shared on average every day
• Actor and singer Selena Gomez is the most popular Instagrammer with more than 101-million followers
• More than 40 billion photos uploaded to date
• Posts with at least one hashtag average 12.6% more engagement
• Most popular hashtags are #Love #Instagood #Me #Cute, and #Follow
• Pizza is the most Instagrammed food globally
• Instagram influencers are charging up to £78,000 for a sponsored post
• The number of brands using Instagram is expected to rise to 70%
• Instagram is expected to generate about $1.5 billion in mobile advertising sales this year

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